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So how do you create a successful app.



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Success could be an app has lots of users success could be making millions of dollars on the App Store.



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So let's first put that into perspective.



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OK.



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When you have success with an app it needs to be based around whatever goals you have for the app.



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So first define your goals but what I'm really thinking you're talking about when you say Hey Mark how



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do I create a successful app is you want to make millions of dollars.



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And here is something incredibly important.



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You have to understand like drill this into your brain.



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You don't just release an app and expect it to have success.



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It doesn't work that way.



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The days of the AppStore Gold Rush are gone.



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Ok building a successful app means you build up users.



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You build up success through the community of users and then it keeps growing and growing.



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Nurture those users.



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It's all about the users understand the metrics.



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How much time they're spending in the app.



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How much money they're spending how how often they come back into the app.



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Track all those things and then focus on those key metrics so you can improve the performance of the



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app.



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So if you have a person who has only come in your app once a week you've got a problem focus on creating



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the user experience that brings people back into the app over and over again.



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Treat your app like a business.



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Social Media Marketing.



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Bring those things around to build up your app.



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Build up the community and then focus on creating those experiences by using the metrics.



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Okay so how do I create a successful app.



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This is how you create a successful app you nurture it like a baby and you grow the community and you



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grow the users and you follow those metrics to make sure that people are having a fantastic experience



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and that's how you create a successful app.



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As you build things up you'll build money you'll build longevity with your users and they'll want to



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keep coming back into the app over and over again.