- The name of this chapter is Logos and Specialty text,
which if I were you, would make me a little skeptical.
The very idea that I'm gonna show you how
to design a logo in a matter of just
a few movies is an iffy proposition at best.
Logo design is a specialized discipline
that I couldn't begin to explain in a single chapter.
Now if you're interested, I do have
a dedicated course in this very library
called Creating and Adapting a Logo,
which explores the process in detail.
But for now, we're gonna limit ourselves
to a high level tour of the wealth
of logo-making and display text features
that Illustrator has to offer.
Simply put, if you can do a thing
to a path outline, you can do it to type.
Let's start by imagining that a single character
of type is a path outline, which of course it is,
which means that you can convert a character
to a path and edit it.
Not to mention that you can draw letters
and other characters using, well, any tool that you like.
Which is to say that you can bring Illustrator's vast
array of capabilities to bear on the slightest thing
that looks like a means of written communication.
Along the way, we'll take a look
at some of Illustrator's
text-specific transformation capabilities,
including the Touch Type Tool
and the wide world of warp and envelope distortions.
Plus, I'll show you how to assign multiple fill
and stroke attributes to an altogether editable text object.
This final effect pretty much tells the story.
I mean, if by the end of the last movie,
you know how to create this, who cares
what the chapter is called?