1 00:00:00,230 --> 00:00:05,280 In this video you're going to learn how to add your first five posts to your Facebook page. 2 00:00:05,280 --> 00:00:10,740 So to get started what you wanted to do is make sure that if you're a brand new page you might be having 3 00:00:10,740 --> 00:00:18,040 a couple of posts like this that show your cover image and profile that you've uploaded. 4 00:00:18,270 --> 00:00:25,770 So while we want to do is actually just go ahead and delete these or hide them from the timeline because 5 00:00:25,770 --> 00:00:27,140 we really wanted to. 6 00:00:27,200 --> 00:00:33,660 The post that we show to our audience to be highly valuable so they understand why they should like 7 00:00:33,660 --> 00:00:40,450 this page and why they should really want to see updates from us in their news feed. 8 00:00:40,470 --> 00:00:41,690 So that's why it's very important. 9 00:00:41,700 --> 00:00:48,480 Before you even go ahead to invite people to like your pages to create a base of content maybe three 10 00:00:48,480 --> 00:00:53,610 to five posts that really show why somebody should follow your page. 11 00:00:53,820 --> 00:00:59,430 So the first post that you could make is simply just a milestone post. 12 00:00:59,610 --> 00:01:07,860 And what we want to do is select from the dropdown we can add a milestone to your page and you can just 13 00:01:07,860 --> 00:01:12,190 say something like You know we open for business 14 00:01:16,980 --> 00:01:20,980 than today's days location if that's relevant and 15 00:01:24,440 --> 00:01:26,770 to say we're open for business. 16 00:01:29,060 --> 00:01:29,470 OK. 17 00:01:29,480 --> 00:01:35,720 So I've had it in a little bit of text there we're delighted to say that we're open for business. 18 00:01:35,720 --> 00:01:37,550 Always check the spelling. 19 00:01:37,550 --> 00:01:40,490 We look forward to engaging with you here on our brand new Facebook page. 20 00:01:40,490 --> 00:01:46,100 Like this page to stay updated so you can say something simple like that a call to action like like 21 00:01:46,100 --> 00:01:46,810 this page. 22 00:01:46,820 --> 00:01:51,850 You could even include an option there to get people to go to your Web site. 23 00:01:52,640 --> 00:01:55,040 You can upload a photo as well. 24 00:01:55,050 --> 00:02:02,020 So does this photo online come in we're open. 25 00:02:02,190 --> 00:02:04,570 You can adjust that as you want. 26 00:02:04,590 --> 00:02:08,150 But the point is that you create a post that's a milestone posts. 27 00:02:08,190 --> 00:02:12,350 We're open for business or our Facebook pages live whatever you want it to be. 28 00:02:12,450 --> 00:02:17,760 But that's a very simple first post that you can make on Facebook. 29 00:02:17,850 --> 00:02:20,680 Now in terms of what else you should be adding in here. 30 00:02:20,940 --> 00:02:25,100 Well you can really add maybe a link to a blog article that you've written. 31 00:02:25,410 --> 00:02:30,390 And if you're struggling to get ideas for what you could put down then a great thing to do is to look 32 00:02:30,480 --> 00:02:33,220 at some competitor pages. 33 00:02:33,270 --> 00:02:36,750 So just having a look at some 34 00:02:39,240 --> 00:02:46,480 pages here so let's just imagine that I was opening a restaurant in my city what I could do is find 35 00:02:46,480 --> 00:02:53,970 a couple of Facebook pages of restaurants that are here locally that are doing well on Facebook and 36 00:02:53,980 --> 00:02:58,230 you can determine that by the number of followers and engagements on their posts. 37 00:02:58,290 --> 00:03:01,150 Have a look at the type of posts that they're putting out. 38 00:03:01,150 --> 00:03:07,540 So here's a great example and this could apply perfectly to a new business officially opened in Belfast 39 00:03:07,540 --> 00:03:13,860 from 1:00 p.m. today finace at this address and there's a picture of people queuing at the door. 40 00:03:14,140 --> 00:03:20,110 So as you can see this type of post got a lot of engagements particularly for local business this is 41 00:03:20,110 --> 00:03:28,060 a great idea because anybody in the city then will be likely to tag friends or share this because they 42 00:03:28,060 --> 00:03:32,660 know the address of where they're opening and even the city and what time it's opening. 43 00:03:32,900 --> 00:03:40,240 And that could just be a photo from almost anywhere the location that could have been from a pre-party 44 00:03:40,240 --> 00:03:42,310 that you set up and the official opening is today. 45 00:03:42,310 --> 00:03:49,570 So it's quite a clever use and actually a great example of maybe a first post that you could put up. 46 00:03:49,660 --> 00:03:56,980 Here's another one like free burgers get free burgers in our new Belfast's place at 3 p.m. tomorrow 47 00:03:56,980 --> 00:04:01,280 Saturday until we run out dresses five fishtailed etc.. 48 00:04:01,450 --> 00:04:03,330 So especially for local businesses. 49 00:04:03,370 --> 00:04:07,930 Your first posts are actually a brilliant opportunity to get the word out quickly. 50 00:04:08,020 --> 00:04:14,170 Even if you can include something like a free offering could be a free consultation might not work for 51 00:04:14,170 --> 00:04:18,970 your type of business trying be creative to get that buzz going so that a lot of people are going to 52 00:04:18,970 --> 00:04:21,600 want to share that message in 0 7. 53 00:04:21,730 --> 00:04:25,180 170 people obviously want to share free burgers. 54 00:04:25,210 --> 00:04:26,360 Who doesn't like that. 55 00:04:26,620 --> 00:04:32,690 So anything you can do in those initial posts creates an excitement and is a great idea. 56 00:04:32,890 --> 00:04:39,490 So looking at some competitors that are doing well on Facebook is a great place to find new ideas. 57 00:04:39,490 --> 00:04:44,860 Obviously it's going to be different for every type of business that you have but for your first couple 58 00:04:44,860 --> 00:04:46,870 of shows come in and look what's working for them. 59 00:04:46,870 --> 00:04:48,320 Why are they getting engagement. 60 00:04:48,340 --> 00:04:50,380 What is the type of content. 61 00:04:50,380 --> 00:04:54,130 Is it a GIF like this. 62 00:04:54,130 --> 00:04:57,690 Is it competition's higher or are they really doing it. 63 00:04:57,960 --> 00:05:00,700 Here's another example of a restaurant locally as well. 64 00:05:00,700 --> 00:05:05,270 We come down to the post section here. 65 00:05:05,400 --> 00:05:06,800 We can take another love. 66 00:05:06,930 --> 00:05:10,450 So give us some good. 67 00:05:10,490 --> 00:05:13,560 You could team at around the season. 68 00:05:13,580 --> 00:05:20,370 December is just around the corner so get get booking at this address or this e-mail address. 69 00:05:20,630 --> 00:05:24,330 Hopefully we'll see you soon and see quite a lot of engagement. 70 00:05:24,350 --> 00:05:25,690 That's just a quick video. 71 00:05:27,080 --> 00:05:29,470 Uploaded catches the attention. 72 00:05:29,600 --> 00:05:36,030 And again they're just saying the last few days to catch this special moving up again last few days 73 00:05:36,030 --> 00:05:37,230 to catch this special. 74 00:05:37,230 --> 00:05:40,320 So obviously every of every business is going to be different. 75 00:05:40,320 --> 00:05:45,690 But really look at those successful pages in order to get ideas for your first posts. 76 00:05:45,720 --> 00:05:51,690 So comedy competitions just say we're opening could be links to your blog posts but you need to put 77 00:05:51,690 --> 00:05:58,200 her in a room by three to five posts here before you start to invite anybody to your Facebook page so 78 00:05:58,200 --> 00:06:01,170 that they have a reason to hit that like button. 79 00:06:01,820 --> 00:06:09,730 In order to see future posts in their news feeds you have to give them a reason in order to do that. 80 00:06:09,770 --> 00:06:14,270 And if you can give them a reason to engage with your content they're even better because that will 81 00:06:14,270 --> 00:06:20,630 help get the word out and get them to use their social network to spread and market your business.