1 1 00:00:00,099 --> 00:00:02,599 (piano music) 2 2 00:00:04,870 --> 00:00:07,840 Getting viral videos is the result 3 3 00:00:07,840 --> 00:00:10,490 of following best practice. 4 4 00:00:10,490 --> 00:00:12,560 So, what you wanna do 5 5 00:00:12,560 --> 00:00:17,560 is you wanna be consistently creating engaging videos 6 6 00:00:17,760 --> 00:00:21,750 that you think might have potential to go viral. 7 7 00:00:21,750 --> 00:00:25,520 Not all of them will but the people who put themselves 8 8 00:00:25,520 --> 00:00:27,520 in a position to get lucky, 9 9 00:00:27,520 --> 00:00:30,960 are the ones that end up getting lucky. 10 10 00:00:30,960 --> 00:00:35,200 And there is a luck factor involved for sure, 11 11 00:00:35,200 --> 00:00:37,970 but you have to do the work. 12 12 00:00:37,970 --> 00:00:40,290 That being said, generally speaking 13 13 00:00:40,290 --> 00:00:45,290 there are things that make it more likely to go viral, okay. 14 14 00:00:46,100 --> 00:00:50,340 So, your video is gonna have to be interesting 15 15 00:00:50,340 --> 00:00:52,300 to a broad range of people. 16 16 00:00:52,300 --> 00:00:55,230 So something related to a trending topic, 17 17 00:00:55,230 --> 00:00:58,070 that everyone's talking about right now 18 18 00:00:58,070 --> 00:01:02,100 or something else that a large audience can relate to. 19 19 00:01:02,100 --> 00:01:04,660 Like something famous or something 20 20 00:01:04,660 --> 00:01:07,240 most people are familiar with. 21 21 00:01:07,240 --> 00:01:09,890 For me, I have several videos with at least 22 22 00:01:09,890 --> 00:01:13,280 one million views and I didn't know 23 23 00:01:13,280 --> 00:01:15,230 they were gonna go viral. 24 24 00:01:15,230 --> 00:01:18,540 If you expect each upload to go viral, 25 25 00:01:18,540 --> 00:01:21,900 you'll end up being extremely disappointed. 26 26 00:01:21,900 --> 00:01:24,620 So focus on growing your channel 27 27 00:01:24,620 --> 00:01:29,620 and making good valuable content and bringing benefit 28 28 00:01:30,150 --> 00:01:32,530 to other people. 29 29 00:01:32,530 --> 00:01:35,070 Even if it's just a good laugh, okay, 30 30 00:01:35,070 --> 00:01:38,310 because laughing has value too man, 31 31 00:01:38,310 --> 00:01:40,550 people love to feel good. 32 32 00:01:40,550 --> 00:01:45,550 Now, my first series went viral at a time when viral 33 33 00:01:46,070 --> 00:01:49,950 meant like 100,000 views because Indonesia 34 34 00:01:49,950 --> 00:01:52,710 was just getting into YouTube. 35 35 00:01:52,710 --> 00:01:55,960 Not many people were on it, in Indonesia back then. 36 36 00:01:55,960 --> 00:02:00,960 So I had like 330 subscribers and my new three part series 37 37 00:02:02,940 --> 00:02:06,770 that I uploaded did well by my standards. 38 38 00:02:06,770 --> 00:02:10,650 Because I managed to get 1000 or 2000 views 39 39 00:02:10,650 --> 00:02:12,900 on each of the videos, 40 40 00:02:12,900 --> 00:02:17,900 I was quite happy about that and then a few days later, 41 41 00:02:18,070 --> 00:02:21,150 my Ipad just kept beeping 42 42 00:02:21,150 --> 00:02:24,240 and I was getting all kinds of notifications 43 43 00:02:24,240 --> 00:02:29,240 and my world was like, about to change. 44 44 00:02:29,480 --> 00:02:32,190 I didn't know what happened, I checked Twitter 45 45 00:02:32,190 --> 00:02:36,000 and I was getting tweeted about and talked about 46 46 00:02:36,000 --> 00:02:40,460 and my subscriber count very quickly jumped to 5000. 47 47 00:02:41,440 --> 00:02:44,480 And it just continued to rise. 48 48 00:02:44,480 --> 00:02:47,843 So that's when I erased my old stupid videos 49 49 00:02:47,843 --> 00:02:48,820 (laughing) 50 50 00:02:48,820 --> 00:02:51,470 and my theme was established 51 51 00:02:51,470 --> 00:02:56,300 and I started uploading regularly after that, 52 52 00:02:56,300 --> 00:02:58,403 once a week, sometimes more.