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(light, peaceful piano music)
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<v ->In this section, we will introduce you</v>
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to your analytics.
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And I'm basing these lectures on the analytics
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you have access to in YouTube Studio on your computer.
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They're also calling it YouTube Studio Beta.
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The YouTube Studio app you might have on your phone
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is also extremely useful, and very straight forward,
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and easy to navigate.
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But it's not quite as detailed.
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Now why are we learning this?
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Because the analytics help us gauge how we are doing now
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compared to how we have done in the past.
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And it helps us figure out some mistakes
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we might have made along the way.
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And it allows us to see if the improvements
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that we're making are bringing the results we desire.
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I have chosen a few metrics that I believe to be
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the most important for us as YouTubers.
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So we're gonna go over impressions and click through rates,
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watch time, CPMs and revenue,
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and other metrics that let us
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get to know our audience better.