So as we continue to build out trust with our store, another small but really important change that
we want to make is to brand the checkout.
Now, up to this point, of course, I haven't even talked about the checkout, although I suspect you've
already had a look.
But either way, let me show you the checkout and then I'll show you the small but important change
that we need to make in order to brand it.
So let's start by going to one of my products.
I'll go down to my jog with dog product.
I'll then add it to the cart.
I can then view the cart and of course all of this functionality, which I've no doubt you're very familiar
with because I'm sure you have bought many things online, is already built into Shopify.
There is nothing more to do.
We have the cart and we have the checkout ready to go.
So let's now go to the checkout itself, because it's this part here that I want to draw your attention
to.
You can see that it simply says best bark bargains.
But if I go over to my store, of course I have my logo now, in the interest of continuity and trust,
what I want to do is include my logo on the checkout itself.
I want to replace Best Bark Bargains with my logo.
So how do we do that?
Well, of course we go back to admin, go to the online store and themes and click on customize to access
the theme editor.
And then I want to draw your attention to this top menu here where you see homepage.
Now up to this point we've only been working on the home page, and therefore we haven't needed to access
anything else in this menu.
But now what we want to do is to use the theme editor to edit our checkout page, and to do that, I
just click on the little down arrow and come down here to where you see it says checkout, which of
course brings up the checkout in exactly the way that it's shown in my store.
Now to edit this, you can see what it says here.
Checkout can't be edited using sections to customize your checkout.
Go to Theme Settings.
Now.
Just to be clear, Theme Settings is also accessible by this little wheel.
But right now what I'm going to do is actually click on this link, scroll down until I see checkout.
Here it is at the bottom.
Open this up.
Scroll down a little bit further and here you see the logo section with a custom image.
This is where I can add a logo to my checkout, and to do that I'll click on Select Image and then find
the logo itself amongst my now many images.
Now to speed things up I can make use of this search facility.
So if I type in here logo, it takes me straight to my logo where I can select it and then click on
done.
And now you can see that the logo has been added to my checkout page.
So let's save it.
And then as ever, let's head back to the site for the final check.
So this is how it looked before.
But when I refresh the best part bargains logo has now been added to my checkout.
Now I know that that's only a small change, but when you consider all of the changes, all of the tips,
all of the improvements that you're making to your store as a whole, they are going a very long way
to improving trust within your business, and more trust equals more sales.
And then just to finish out this lecture, you might now be looking at this checkout thinking, what's
this all about?
How does this checkout actually work?
Well, once again, please don't worry because I am going to be talking about it later on in the course
once we really get into making sales.
But right now, just know you've just taken a small but very important step to improving trust.