WEBVTT 00:00.050 --> 00:05.780 So unfortunately, the vast majority of visitors to your site are not going to be conveniently leaving 00:05.780 --> 00:11.750 their email addresses so that you can contact them via email to notify them of abandoned carts and checkouts. 00:11.750 --> 00:17.210 But at the same time, we definitely do not want to miss out on these visitors because they could represent 00:17.210 --> 00:18.980 an enormous source of revenue. 00:19.010 --> 00:22.370 So how can we notify these people when they abandon the checkout? 00:22.400 --> 00:24.620 Well, this is once again where an app comes in. 00:24.620 --> 00:29.480 And good news, it's an app that we've already installed and that you're already starting to get very 00:29.480 --> 00:30.170 familiar with. 00:30.170 --> 00:32.150 And that app of course, is Tteotteo. 00:32.150 --> 00:38.540 So let's first go to video and log in, then come over to the flows. 00:38.540 --> 00:45.500 Click on Sales Flows and then in the category here click on Winback where you should then see this the 00:45.500 --> 00:47.180 abandoned cart chatbot. 00:47.360 --> 00:52.310 And the principle here is that once we've seen that they've abandoned the cart, we are then going to 00:52.340 --> 00:57.110 try to encourage them to make a purchase by offering them a small discount. 00:57.110 --> 01:02.150 And to make this work, we do not need their email address and it can be incredibly effective. 01:02.150 --> 01:06.980 And so what we're going to do is set this up and then afterwards we'll see exactly how it works. 01:06.980 --> 01:12.770 And to set it up, it couldn't be simpler because as you can see, Titiyo has already created a template 01:12.770 --> 01:13.250 for us. 01:13.250 --> 01:17.930 And to use that template, you guessed it, I need to click on the use template button, where it then 01:17.930 --> 01:19.220 takes me through this wizard. 01:19.220 --> 01:23.960 And you can see over here on the left hand side, we're going to be building the template itself. 01:23.960 --> 01:28.370 And over on the right hand side you get to see how exactly it's going to look on your site. 01:28.370 --> 01:31.640 So for example this first message order is almost complete. 01:31.640 --> 01:35.630 Can you tell us why you abandoned the cart, please is replicated down here. 01:35.660 --> 01:39.920 Now, of course we could change this message, but for the moment, and just for teaching purposes, 01:39.920 --> 01:43.280 I'm going to leave as is and simply click on save. 01:43.280 --> 01:48.290 And that brings up the second message, which relates to the discount that we're going to be offering 01:48.290 --> 01:51.740 them to nudge them towards the checkout to actually make the purchase. 01:51.770 --> 01:54.980 And you can see here it says here is your 15% code. 01:54.980 --> 01:56.000 Enjoy shopping. 01:56.000 --> 01:59.270 So let's also leave that as is and simply click on save. 01:59.270 --> 02:01.760 And then we need to create the coupon code itself. 02:01.760 --> 02:07.190 And here I would like to make a small change because the name save 15 really isn't great. 02:07.190 --> 02:11.670 And so let's change that to 15% off with an exclamation mark. 02:11.670 --> 02:13.560 We'll then save this as well. 02:14.040 --> 02:15.390 Which brings up this message. 02:15.390 --> 02:20.700 Please note that the coupon code will be created automatically and synced with your Shopify store. 02:20.700 --> 02:26.490 Now, we haven't yet talked about how to create and manage coupon codes within Shopify Admin, but at 02:26.490 --> 02:31.830 the end of this lecture, I will introduce you to that section and show you where you can find the coupon 02:31.830 --> 02:34.080 code that Titiyo has created for us. 02:34.080 --> 02:38.880 And so with all that in place, all I need to do now is to come down to the activate button. 02:38.880 --> 02:45.540 So clicking on activate it brings me back, as you can see, to my flows where I have two flows and 02:45.540 --> 02:49.110 the first one is the flow that I just created the cart abandoned flow. 02:49.110 --> 02:53.640 And if you ever wanted to edit it at a later stage, of course you come over here to these three little 02:53.640 --> 02:56.430 dots, click on them and simply click on edit. 02:56.430 --> 03:00.960 But right now what we want to do is to actually see how this behaves on the site itself. 03:00.960 --> 03:04.530 And to do that, Titiyo provides us with a really handy testing tool. 03:04.530 --> 03:06.780 As you can see here, it says test it out. 03:06.780 --> 03:12.240 And when I click on this, this is a simulation of what our visitors are going to see if they come to 03:12.270 --> 03:16.950 our site and abandon the cart or checkout, and you can see that it says order is almost complete. 03:16.950 --> 03:19.080 Can you tell us why you abandoned the cart, please? 03:19.080 --> 03:22.470 And then it proposes for me three possible answers. 03:22.470 --> 03:23.640 I haven't finished yet. 03:23.640 --> 03:24.960 I haven't decided yet. 03:24.960 --> 03:26.490 I found a better deal. 03:26.490 --> 03:31.620 So let's imagine in the first instance I click on, I haven't finished yet, and when I do, it simply 03:31.620 --> 03:32.730 says no worries. 03:32.730 --> 03:34.680 If you need anything else, let us know. 03:34.710 --> 03:37.260 A nice simple customer service message. 03:37.260 --> 03:41.880 So now let's see what would happen if I clicked on the second answer, which was of course I haven't 03:41.880 --> 03:42.690 decided yet. 03:42.690 --> 03:46.500 So clicking on this, it says what's causing that at the moment? 03:46.500 --> 03:52.230 And if I were to click on the price, it then says, what would you say about a discount? 03:52.230 --> 03:56.820 And I'm sure you can now see that it's getting close to offering me that discount code. 03:56.820 --> 03:59.580 And if I were then to click on sure thing. 03:59.610 --> 04:02.040 Sure enough, here is the discount code. 04:02.040 --> 04:03.840 Here is your 15% code. 04:03.840 --> 04:09.420 Enjoy shopping with the discount code itself, which of course is 15% off exclamation mark. 04:09.420 --> 04:14.280 And if I hover over this, it makes it very easy for me to use this because as you can see, it says 04:14.280 --> 04:15.300 click to copy. 04:15.300 --> 04:19.570 And therefore, having copied this, I could very easily use it at the checkout. 04:19.600 --> 04:24.160 Now, I know that might sound a little bit confusing because we haven't looked at that yet, but in 04:24.160 --> 04:28.360 a few minutes I will show you exactly how we would use this on the site itself. 04:28.360 --> 04:33.850 However, just before we do that, I would like to show you the response to the third and final answer, 04:33.850 --> 04:36.250 which was I found a better deal. 04:36.250 --> 04:39.640 So when I click on this, it says, sure, we understand. 04:39.640 --> 04:41.710 We'll try to work on that right now. 04:41.710 --> 04:43.930 We can offer a discount for your shopping today. 04:43.930 --> 04:45.160 Would you like that? 04:45.160 --> 04:49.630 So again, clearly taking the opportunity to offer me that discount code. 04:49.630 --> 04:55.090 And of course when I click on yes, here is that discount code once again. 04:55.090 --> 05:00.460 And with that done, I hope you would agree that Titiyo has provided us with an incredibly powerful 05:00.460 --> 05:03.940 template that we can use to recover abandoned carts and checkouts. 05:03.940 --> 05:08.350 And what's really amazing is it only took us a couple of minutes to set all of this up. 05:08.380 --> 05:14.170 Okay, so now that we've seen how it looks during this testing process, let's now come out of this 05:14.170 --> 05:19.870 and then actually go to the site itself, simulate an abandoned cart so that we can get that discount 05:19.870 --> 05:25.330 code and then head to the checkout so that I can show you exactly how a visitor would use that code 05:25.330 --> 05:27.760 to get a discount on their purchase. 05:28.480 --> 05:34.390 So here I am on the site, and what I'm going to do is add my luxury towel to the cart. 05:34.390 --> 05:37.390 So clicking on towels here is my luxury towel. 05:37.390 --> 05:38.320 I'll click on this. 05:38.320 --> 05:41.800 I'll then add it to the cart and then view the cart. 05:41.800 --> 05:46.810 And then let's imagine that rather than going to the checkout to actually buy this, instead, I go 05:46.810 --> 05:51.070 over to our blog and start reading this article about healthy hounds. 05:51.070 --> 05:57.310 In other words, of course I've abandoned the cart, at which point up pops this a now familiar message 05:57.310 --> 05:58.780 order is almost complete. 05:58.780 --> 06:01.300 Can you tell us why you abandoned the cart, please? 06:01.300 --> 06:03.190 And so let's take the second answer. 06:03.190 --> 06:06.520 I haven't decided yet and then click on the price. 06:06.550 --> 06:08.560 Of course it offers me the discount. 06:08.560 --> 06:10.300 I click on sure thing. 06:10.300 --> 06:14.500 And here is that discount code that you just saw when we were doing the test. 06:14.500 --> 06:17.020 But now let's actually use it for real. 06:17.020 --> 06:19.240 So what I'm going to do is to hover over this. 06:19.240 --> 06:23.560 I'm going to copy it and then head to the checkout to actually use it. 06:23.560 --> 06:28.810 So to do that we'll come up to the cart and go to the checkout where you see. 06:28.840 --> 06:33.010 Currently the total is €28.95. 06:33.130 --> 06:38.890 But you probably also noticed that up here there is the opportunity for me to enter the discount code, 06:38.890 --> 06:41.830 which of course is the discount code that I was just issued. 06:41.830 --> 06:46.090 So clicking into here, I can then paste in the code itself. 06:46.090 --> 06:51.820 You can see that it says 15% off exclamation mark, which of course was the name of the discount code. 06:51.820 --> 06:59.170 And then when I click on apply it gives me immediately 15% off and therefore a total price in this case 06:59.170 --> 07:01.720 of €24 and 60. 07:01.720 --> 07:08.770 An ingenious, incredibly powerful way of allowing you to recover carts and checkouts without you ever 07:08.770 --> 07:13.960 needing to know the customer's email address, or even spending any time discussing with the visitor 07:13.960 --> 07:14.590 themselves. 07:14.590 --> 07:17.830 Because of course, all of this is happening on autopilot. 07:17.830 --> 07:20.590 It really is an amazing system. 07:20.950 --> 07:25.900 Okay, so now that you've seen all of that in action, I'm sure you remember a few minutes ago when 07:25.900 --> 07:31.550 we were actually setting up the discount code, I explained that because Shopify and Tido are perfectly 07:31.550 --> 07:32.330 synchronized. 07:32.330 --> 07:36.290 That discount code has also been added to Shopify Admin. 07:36.290 --> 07:40.250 And so just to finish off this lecture, let me show you where that is. 07:40.250 --> 07:46.220 So going back to admin, let's now click on a new section which is discounts. 07:46.220 --> 07:50.720 And straight away you see the discount code that we created with Tio. 07:50.720 --> 07:55.250 And if you click into this you'll see more details about the discount code itself. 07:55.250 --> 08:02.000 First of all, showing you that it was created by Tio and also the value, which of course was 15% off. 08:02.000 --> 08:06.950 Now, I know that there's a lot more information here, and in a few lectures time I'm going to go into 08:06.950 --> 08:09.080 more detail about discount codes. 08:09.080 --> 08:14.720 But at this point, I just wanted to show you where this discount code is in the Shopify admin system, 08:14.720 --> 08:18.650 and how it perfectly matches up with everything that we created in Tio. 08:18.650 --> 08:23.480 So super congratulations if you followed me in setting up everything that I've showed you in the last 08:23.480 --> 08:29.780 two lectures, because now you have two amazing systems to recover carts and checkouts, meaning that 08:29.780 --> 08:35.000 you'll now be able to massively boost your revenue as you'll no longer need to miss out on any lost 08:35.030 --> 08:36.140 opportunities.