So want to talk about something that is super important and that is micro interactions.
What are they and why are they so important why do we care about them so much.
You've might have heard this term being flung around through product managers or people working on products
and basically micro interactions are actions that you're asking for perform that revolve around a specific
task one task.
This could be in the form of Instagram for example where you don't have a picture.
A heart pops up on the screen.
This could also be let's just say you're going through settings in a specific app and it clicks something
or you change something and then your phone vibrates.
So these are examples of micro interactions actions that your app is doing that revolve around one single
task.
So why is it so important why do we care so much about these micro interactions.
Well there's a couple reasons why the first one is that they're just fun.
They're fun.
They're delightful.
They create a really really delightful user experience and they help better communicate what your app
is doing.
The second one and probably the most important is that it enhances the user experience within your app
exemplifies the persona that you're giving out and also creates a unique bond or communication wavelength
if you will between your app and your users.
So what do I mean by that what does that mean when you say that you have a best friend and you guys
have like a secret handshake and you know every time you see them you stick your hand out and then you
know you aren't in a fight or anything an argument you know you guys have the secret handshake and it's
weird.
You use every time you see them every time you greet them.
And it is unique to your friendship to your relationship.
That's exactly what we're doing when we design micro interactions with an app.
We are essentially creating small secret handshakes for a user that will increase the communication
fluidity of your app but it's also unique and it helps to establish a bond between your user and Jouret
that's only specific to them to the two part.
So like we said when I stick my hand out I know that my friends are going to come back at me with the
with a handshake similar to my interactions.
When someone starts getting into the getting into your product where your app and does a specific action
they're going to eventually stop looking for that small interaction and over time those will come around
and put your product above the rest of the guys who are doing these who are striving to do Y and communicate
to the users in that unique way.
So we're going to do is design our first micro interaction in our Top 10 app and then we're going to
mark it up in innovation which is going to be really fun.
But if you are thinking about an idea or a product that you have in the back of your head that you're
trying to create.
Take some notes and think about spots and areas in which you can design my interactions to better complete
the experience and give your app a unique bond with your user through them so as friends move onto the
next video.