In this brand new section we're going to be looking at what it takes to design a great Web site that
works.
So we're stepping back from the nitty gritty of Wordpress and plug ins and the behind the scenes of
building a Web site into understanding how a Web site works.
And no matter what your purpose is whether it's for a business of yours it's a personal web site for
fun or just any other kind of random Web site you're building for a cause we want to make sure that
it works for you.
So in this lesson I just want to go over the main types of pages that I feel are necessary to have for
a great Web site.
And one of the ways that I do this myself is by getting inspiration from other people's Web sites that
are working.
Why not look at other Web sites that are successful and try to use that as inspiration for our own Web
sites.
So first I'm going to go over video school online.com my own web site which has been quite successful
so I will say that it's taken a while to get to this point.
But at this point it's doing its job it's getting people to the Web site and ultimately building a email
list and selling my products and services.
So for me I have a home page and we're going to be going into each of these different pages individually
in the following lessons to break down how to make.
For example a home page that works.
I then have a start here page which is basically my About page.
This is where I want people to go when they join my web site and then I have a few pages with specific
types of content.
So one is my courses page which is a big part of my business.
I create online courses and so I have a page dedicated to the online courses and they have I have them
listed out with more information on this page.
I have a podcast page which is a new addition to my Web site which actually replaced a nother page that
I had before which was a freebie page but I wanted to create a separate podcast page from my blog page
because for people who are interested just in the online course Masters show this page includes all
of the information about the podcast and a list of all the podcasts articles.
This is an example of how I excluded a category of blog articles from this page.
So it only shows the podcast category posts on the blog.
On the other hand I excluded the podcasts from the post because I didn't want to duplicate those posts
on both pages and didn't want to have all the podcasts episodes show up here and on the podcast page.
So these are just my written articles on the blog page.
And then lastly I have my resources and my contact page.
The resources page includes all of the resources I use to build my business and this could be related
to anything.
So for me it's about building my web site.
It's about the film equipment that I use the things I use to make my videos cameras lenses tripods.
It also includes the books that I've written for people to find easily.
And then lastly we saw earlier I have my contact page.
I also have a link in my top menu to log on and this is for people to log on to their courses if they
have enrolled in a course on my own platform.
So I wanted to keep that log in but an up there to make it easy for people who want to go to those courses
from video school online.
So the main types of pages I have on video squall line are the home page.
The start here page.
I'm going to categorize the podcast and blog page together as just content pages and then I have my
product page which has my courses page my resources page which is a very popular page for people who
want to kind of replicate what I'm doing with my own online business.
And then a contact page.
Now let's look at three other Web sites that I really enjoy to see what they're doing.
One is smart passive income.
This is how I got into creating online courses and building my own web sites and while Pat Flynns website
is very flashy he's got all kinds of graphics and it's very cohesive.
The basic page structure is similar to what I'm going for.
He has a home page a start here Page a products page a blog page.
He's also separated into his podcast page his resources page and a work with me page which also has
a contact page.
If you click on any of these links what's different about his site versus my site is that when you click
on one of these top links he breaks it down further into a sub menu of different pages.
And this is really good to do.
And he's done a lot of research to find that it was a little hard from his old home page for new visitors
to find what they want because he has so much content and so many different projects he's working on.
So instead of having a start here page that people have to go to and then find out more information
about one of these things.
Passive Income 101.
The very best articles more about him.
He's broken it down to separate pages and they link straight from the home page or really the top menu
on any page.
Same with products he has all kinds of products from e-books to courses to T-shirts and instead of having
one Products page he has a list of the links from the top menu.
So no matter where you are on any page you can get straight to where you want to go with the blog.
He breaks down his blog categories with his podcasts.
He also has multiple podcasts or different podcast series that he breaks down here.
And then he has his resource page which is one page and a work with me page which has his contact page
and the other things he's doing that you can get involved with.
Next let's look at simple green smoothies.
This is a company that has sold literally over a million dollars in PDX and it's the name simple green
smoothies.
Also goes along with the simplicity of how they run their business.
If you go to their Web site you go to their home page.
Nice clean design.
Again we're going to get into the design of a home page and how to make it work in the next lessons.
But I just want to talk about the pages now.
They have the new Here page.
They have some blenders which is something that their audience is really interested in recipes nutrition
plans their book.
So what they do is basically they break down all of their products into these top menu.
So all of these different types of products and they break it down into the top and then they have a
free experience link.
So this is something that has worked for me including a link to a freebie.
Or you can click this.
Visit the blog site page which has all of their blog articles on one page.
Whereas here it's broken down into a different format of seeing just the recipes versus all the blog
articles.
You can see that similar to Pat Flann.
They have this sub menu which is something that I'm going to have to take a look at on my own web site
to make it easier for people to find the content they're looking for the next Web site is an interesting
one.
This is Thomas Frank.
He is the founder of college in folk geek a very popular and successful Web site and YouTube channel.
This is a one page web site and if you're looking at Wordpress themes yourself you probably saw some
of these one page themes.
It's a Web site that is all on one site page but at the same time these links at the top they take you
to the different sections of the page.
So it's basically the same idea but this is a personal web site.
So this is something that you might be creating for yourself if you want to create a portfolio or basically
a web based resume for yourself.
And he just has the sections as pages and about me section which is really why someone would come to
this Web site to find out more about him.
So that's why this is the top section.
And then all of the things that he's working on his videos his book The podcast that he does his speaking
information and then a contact information page and a contact section of this page.
He also has links to his social media profiles which is something that a lot of these Web sites have
either at the top or at the bottom of the site.
I've also included them at the bottom of my site in the footer smart passive income same thing in the
bottom right as you can see there are different options for different Web sites.
But really what you want is a home page and about page pages for your products or services that you're
trying to sell a content page whether this is your podcasts videos recipes or just blog articles whatever
content you're creating.
And then a lot of them also have a contact page as well.
In the next lessons we're going to be breaking down how to make a great page for each one of these clueing
great home page that works a great blog that works et cetera.
We'll see you then.