Hear the best places to put optin forms on your Web site the way you put this on your Web site will
be different depending on what your Web site builder is.
We're not going to dive into how we actually add these to your website if you have questions please
let us know if you have specifics about WordPress.
I know those are things we can answer.
Also Google is your perfect friend for these kinds of situations but we do want to go over the best
spots that we think converge well.
So let's look at some examples.
First what we've already seen is on the home page the home page header.
So here is our passive income pathway and one of my inspirations.
He has his photo at the top and then right underneath he has his optin form and his Opt-In form here
is just joining his community.
He's not selling anything he's not I mean quote unquote silly things not even offering alleve magnet.
Right here is just to subscribe.
Chris Tucker is another person and it's actually fortuitous because a pop up just popped up on his Web
site.
And so that's another way that you can have an opt in form through pop up pop up forms do convert.
And that's why people use them.
But Chris Duggar also has his main opt in form in his home page Hetter his hero.
And here he lists all the different things that he gives.
The way the sidebar is a great place that's the bar that's on the side of most web sites especially
when you're looking at blog articles.
And the reason why this is good and you're looking at video school online with my free course opt in
or leave magnet is that if someone finds my tutorials say so in searching for a neon sign tutorial and
after effects and they end up finding this through Google they might come straight to this page and
see my sidebar but never go to my home page.
So having this here is a good idea having a great magnet that targets all of your your biggest target
audience is good to put in your sidebar Mr. Money Mustache.
Another inspiration of mine.
He shows how you can put an opt in form at the end of a blog article and this works because if people
have read through your entire blog article there's a chance a good chance that they liked what they
read.
Because most people who don't like what they're reading will just act that out and go to another Web
site.
And so having a lead magnet or an opt in form at the end of an article or even in the middle of an article
is another great place.
Here are two more examples of pop ups.
Here's four pencils of promise.
So they don't have an opt in form on their home page but after a few seconds a pop up did pop up asking
for my e-mail address.
This one's kind of funny from smart inside dotcom.
I was just actually reading up justing just to clarify how Google is punishing people with pop ups.
And lo and behold a pop up popped up an article about why pop ups are bad.
These new guidelines from Google really affect mobile devices because the pop ups are very much not
mobile friendly.
And so the pop up covers the main part of the content or pops up right after you load the page that
can affect your ranking.
Another cool place to put your opt in form is the top bar.
Hello bar is one cool tool that you can use it's free to get started with that will put a top bar at
the very top of your web site.
You've probably seen those where it's on any every page of the Web site sometimes you control which
page it shows up on but it's just a little bar that has the opt in form that's at the very top of the
Web site even above the menu.
Just a few tips for writing the copy of your option.
First you've got to make sure that the lead magnet is on target and it's irresistible.
It's something that people will definitely want and they won't want to go away from your web site without
getting.
That's why you need to put a lot of time and effort into it.
Make sure that the opt in copy the text is on brand that you're using a voice and a personality that
you have used across your Web site use colors fonts logos imagery again on brand.
You want to make sure that the opt in form stands out here on smart passive income you can see that
his OPT in form is clearly separated from the rest of the home page.
That really makes it stand out.
Chris Dunkers it's the full top part of the Web site.
So this whole part stands out but I would argue that Palin's actually stands out a little bit more your
eyes are drawn to this opt in form right here because that light blue bar makes it stand out.
And if you are a big part of your company's brand put your face on it.
Here's an example of Marie for Leo who is another marketer and here on her getting started page is her
main optin form and she includes an image of herself.
Same like that we saw with Pat Flynn Chris Ducker you look at all of these marketers anybody where they
are the face of their brand.
They put themselves on the home page.
That's because people connect with you.
You want to build that tribe of raving fans that like no one trusts you.
And if you put yourself on that home page that's an introduction to the audience.
And if someone knows about you and then comes to your website after they're going to feel comfortable
putting their e-mail address because you are right they're asking for it.
I hope these tips help you put better optin forms in your own website.