WEBVTT 00:00.330 --> 00:06.890 Your YouTube channel trailer is very important in my opinion because it is the first video someone will 00:06.900 --> 00:09.960 see when they come to your website. 00:10.050 --> 00:15.570 Here let's watch the video school online YouTube channel because I think it is a good example of what 00:15.570 --> 00:16.500 you should do. 00:16.500 --> 00:20.050 Thanks for checking out the video school online YouTube channel. 00:20.070 --> 00:26.280 Here we have premium tutorials and courses on all things creative one to make better videos shoot better 00:26.280 --> 00:29.830 photos design better graphics create a better business. 00:29.970 --> 00:32.490 That's what we're here to help you do. 00:32.490 --> 00:38.790 We post new videos weekly so subscribe to join our community and head over to video school online dot 00:38.800 --> 00:42.150 com to see more of our premium content. 00:42.150 --> 00:43.660 Thanks so much for being here. 00:43.830 --> 00:47.050 And we hope to make you a better creator. 00:48.220 --> 00:51.000 Ari So this trailer does a few things. 00:51.030 --> 00:56.350 It explains what this channel is about explains how often we'll be posting new videos. 00:56.350 --> 00:59.070 It explains the benefit people will be getting. 00:59.100 --> 01:03.930 Being a better photographer being a better video creator and it also has not only the call to action 01:03.930 --> 01:07.580 to subscribe but mentions video school online.com. 01:07.860 --> 01:12.630 If your focus is just to grow a YouTube channel you might not want to have that second call to action 01:12.630 --> 01:14.700 because that can confuse people. 01:14.740 --> 01:16.260 Maybe too many options. 01:16.320 --> 01:22.350 So your main call to action might just be to subscribe to YouTube and that's totally fine and definitely 01:22.350 --> 01:25.350 one call to action you should include in your channel trailer. 01:25.350 --> 01:30.510 But if you are selling other products and services include that in your video just so people are aware 01:30.510 --> 01:36.750 that there is that other platform that you have services or products or content to offer to them to 01:36.750 --> 01:37.860 add a channel trailer. 01:37.860 --> 01:41.350 You'll first have to actually upload some content. 01:41.460 --> 01:45.480 So we're going to be uploading videos in one of the next lessons. 01:45.600 --> 01:53.310 But once you upload that and you go to the home page of your channel where you can see is the view for 01:53.490 --> 01:59.520 returning subscribers and for new visitors go to the new visitor's tab and then you'll have this little 01:59.880 --> 02:00.620 icon. 02:00.840 --> 02:05.680 Then click the edit option to change or add your trailer. 02:05.850 --> 02:10.050 Then you just pick any of your video so if you've uploaded your channel trailer just select it from 02:10.050 --> 02:12.510 the videos you've uploaded click save. 02:12.660 --> 02:19.020 So in the past few videos you've seen a lot of the basic suggestions I have for updating your channel 02:19.020 --> 02:24.720 page and the next lessons we're going to go back into more the back backend settings to verify your 02:24.720 --> 02:29.210 account and turn on some other more advanced settings that will help you improve your channel.