WEBVTT 00:00.610 --> 00:01.240 Welcome back. 00:01.240 --> 00:03.670 Now is the time to create your first AD. 00:03.670 --> 00:06.490 Now we have the post the post is ready. 00:06.640 --> 00:10.730 So that next step is to click on Booster post so click on that. 00:10.840 --> 00:15.030 And now we open the Bosporus form. 00:15.130 --> 00:21.640 So in here you have the preview of the ad you can see how the ad will looks on a desktop newsfeeds and 00:21.640 --> 00:23.230 also on a mobile news feed. 00:23.230 --> 00:29.560 So make sure the image looks great in the mall especially because you see that the image is smaller 00:29.560 --> 00:34.900 here than this which is the whole image in this case for example I have the Alibaba logo here on the 00:34.900 --> 00:41.360 left and in the mobile it's not showing but I think is still OK for my specific case. 00:41.380 --> 00:44.790 So let's take a look on the left menu here. 00:44.920 --> 00:48.480 We have choose both a button choose and action. 00:48.490 --> 00:50.490 People can take on your part. 00:50.500 --> 00:55.120 So if you click here you have the options that are not bottom. 00:55.120 --> 00:59.200 The button will be here at the at the bottom of the of the of the at. 00:59.350 --> 01:01.650 You can select shop now. 01:02.520 --> 01:03.200 Let me see. 01:03.240 --> 01:08.490 You see here during the preview book now learn more or sign up on this case. 01:08.490 --> 01:14.090 I'll use sign up because I want them to sign up for the training on this case. 01:15.060 --> 01:19.610 Below that we have the people you choose targeting. 01:19.680 --> 01:26.190 So in here you have some of the outfits if you already have an audience and in the last videos we select 01:26.220 --> 01:28.470 an audience for your specific. 01:28.470 --> 01:30.120 We create your first outings. 01:30.240 --> 01:36.690 But of course you can click and edit here and you can create a new audience or you can edit the existing 01:36.860 --> 01:42.300 things you have the option to create new audience if you click on this one or you can click and see 01:42.300 --> 01:49.190 all on this probably for use not showing more than one because you only have probably one or two audience 01:49.200 --> 01:50.710 if you are new on Facebook. 01:50.910 --> 01:55.350 Let's scroll down and take a look on all my our answers here. 01:55.350 --> 01:56.840 So we have here. 01:56.860 --> 02:02.230 The online course our audience which is the one we just created a few videos ago. 02:02.280 --> 02:03.590 I hope you remember. 02:03.630 --> 02:05.970 Let's click on edit and take a look on this. 02:06.030 --> 02:07.510 This hour is will it OK. 02:07.530 --> 02:16.190 Let's see on the Ad Manager or case opening day outings here excellent. 02:16.370 --> 02:20.550 So here we have the audience click on that and click on edit. 02:20.690 --> 02:25.250 So we are targeting people who remember our United States Canada United Kingdom. 02:25.400 --> 02:32.040 This is the age the gender their languages and the Intourist people are interested in online education 02:32.390 --> 02:34.480 online that that can skill share. 02:34.550 --> 02:35.580 You to me. 02:35.600 --> 02:37.880 So let's go back to the ad here. 02:38.180 --> 02:44.710 If I am happy with my army with my outness I can just jump to the next step which is budget and duration. 02:44.810 --> 02:51.470 If you are not happy you can end it or you can create a new audience by Create clicking on New Orleans 02:51.470 --> 02:52.150 here. 02:52.550 --> 02:59.760 And here is exactly the same steps we did in the prior videos when we create the audience using the 02:59.800 --> 03:00.860 arts manager. 03:00.860 --> 03:01.320 OK. 03:01.430 --> 03:07.250 So I won't go in detail about audience creation again if you want more information about that you can 03:07.370 --> 03:11.860 refer to them or that the prior videos where you can learn that. 03:12.080 --> 03:15.770 So next step is budget and duration. 03:15.770 --> 03:18.460 Here we have the total budget $20. 03:18.470 --> 03:23.450 I recommend you and we will have an vidio after These are talking about budget. 03:23.570 --> 03:31.000 But for now let's put $5 Eirik don't worry about the budget and how much you will spend right now. 03:31.020 --> 03:34.300 The next video we'll talk about that for five or 10 minutes. 03:34.520 --> 03:40.560 But for now let's say for $5 a day you can enter $3 or $1 or the amount you want. 03:40.580 --> 03:44.230 Scroll down you see how many people you are reaching with this money. 03:44.240 --> 03:53.960 If I increase these money to $100 for example you'll see that I can reach for almost 6000 to 16000 people 03:54.020 --> 04:02.280 if I enter $5 I can reach 310 to eight hundred and ten people from my audience which is 58 million. 04:02.390 --> 04:03.080 OK. 04:03.410 --> 04:04.100 Duration. 04:04.100 --> 04:06.350 And this is important guys. 04:06.350 --> 04:13.460 Sometimes when you create an ad in this case you you are you you need to mandatories maladroit to click 04:13.460 --> 04:20.740 in one of these three options ryme 1 7 or 14 by or you can run the ad on two and you can set the date 04:20.740 --> 04:21.360 here. 04:21.470 --> 04:24.530 The problem is and we will talk about this later too. 04:24.530 --> 04:30.550 Sometimes when you create an ad and the Ad Manager you don't see a leg stop they an and they for your 04:30.560 --> 04:33.180 ad so the ads keep running forever. 04:33.230 --> 04:39.140 And then of them on you will have a huge bill that you need to pay to Facebook for ads that you are 04:39.140 --> 04:40.980 not sure if works or not. 04:41.180 --> 04:46.080 But in this case if you I recommend you for this initial one to select one day. 04:46.220 --> 04:49.530 So you are sure that you are investing only $5. 04:49.550 --> 04:56.750 If you select $5 or the amount you select here if you say seven days Facebook will calculate let me 04:56.750 --> 04:58.380 increase a little bit here. 04:59.770 --> 05:01.840 Seven days it will be $1. 05:01.830 --> 05:03.340 Because this is the total budget. 05:03.340 --> 05:10.540 Remember if I save $5 here which was Facebook give me an error message and say that the D.M. on that 05:10.540 --> 05:17.660 you can invest a they is $1 if you are if you have $5 here and seven days is less than $1 a day. 05:17.800 --> 05:24.430 So that's why they require require you to have at least one dollar a day so you can select seven 14 05:24.430 --> 05:30.930 days on the day you want here let's say one day for now let's see if we can invest only one dollar. 05:30.940 --> 05:32.670 This is the lowest we can do. 05:32.710 --> 05:36.000 Sixty two people to 160 people will be rich. 05:36.190 --> 05:37.450 But it's a good test. 05:37.600 --> 05:42.650 As for this initial That one dollar is almost nothing for marketing and for Facebook ads. 05:42.850 --> 05:45.740 But you will have a great idea of how this works. 05:45.970 --> 05:48.910 When you are ready here make sure all is good. 05:48.910 --> 05:52.220 The payment here you see the credit card the last for number of the great card. 05:52.240 --> 05:53.490 All is great. 05:53.830 --> 06:02.100 And you can click on Borst And let's see submit submitting your promotion excellent you have here an 06:02.450 --> 06:07.170 information that the promotion is in review that is in review right now. 06:07.230 --> 06:10.950 Facebook reviews all the ads before they approve the ads. 06:10.960 --> 06:16.760 And we'll talk about what are their requirements for your ad to get approve later on of course. 06:17.000 --> 06:18.900 So you have the summary. 06:18.950 --> 06:23.980 They are the target audience you have you can see the full target audience. 06:24.050 --> 06:25.910 This will run for one day. 06:25.970 --> 06:28.570 The total budget for this promotion is $1. 06:28.760 --> 06:33.810 And it will charge to these MasterCard on this case you will have your credit card here or your pay 06:33.810 --> 06:34.710 pal account. 06:34.730 --> 06:40.370 The main thing here guys before closing these is to make sure your promotion runs for that number of 06:40.370 --> 06:41.730 days that you want. 06:41.900 --> 06:49.640 Most of my students most of my clients are happy with this process because they check the day of your 06:49.640 --> 06:54.680 promotion if you don't check then they and you made that mistake during the creation. 06:54.710 --> 07:00.440 You can have a huge bill and then about in this case you are 100 percent sure that the ad is running 07:00.440 --> 07:03.290 only for one day and you will spend only $1. 07:03.290 --> 07:04.470 That's what we want. 07:04.490 --> 07:06.220 I hope you like this. 07:06.260 --> 07:10.870 Now if we go to the let's see here let's close these. 07:10.990 --> 07:12.570 This target our answer Go. 07:12.580 --> 07:14.680 Go to the Ad Manager. 07:14.780 --> 07:17.360 We'll see here at the top of the first line. 07:17.530 --> 07:18.490 Yes. 07:18.500 --> 07:21.110 Let's see promoed in the second line. 07:21.170 --> 07:24.500 Both want to call our job or register for the complete course. 07:24.590 --> 07:26.900 So this here is active. 07:26.900 --> 07:30.530 You'll see that it was in review but now is active. 07:30.530 --> 07:38.490 My account is very the review process is slow sometimes take one two or three hours sometimes it takes 07:38.530 --> 07:43.910 10 to 15 minutes depending of which countries and where is your target audience and the language you 07:43.900 --> 07:47.170 use on your Facebook and also on this case. 07:47.320 --> 07:48.370 Are already active. 07:48.380 --> 07:54.650 If you receive a review you'll see here in review when it's active means that the ad is working right 07:54.650 --> 07:55.680 now for you. 07:56.000 --> 07:58.220 So you see here that these will end to morrow. 07:58.220 --> 07:59.590 This is the total budget. 07:59.630 --> 08:06.110 I've spent so far zero of $1 which is my budget and I don't have any information about how many people 08:06.110 --> 08:12.340 I reach here because they are just a startup like literally half half a minute ago. 08:12.570 --> 08:13.310 OK. 08:13.730 --> 08:19.580 You have your first at I hope you'll like in the next video so we'll talk about how much you invest 08:20.390 --> 08:22.930 about tips to get your other proof. 08:22.940 --> 08:26.120 And we'll analyze some results in the next models. 08:26.120 --> 08:33.290 We will talk in deep about all their Facebook Ads strategy advantage strategy that will warranty that 08:33.290 --> 08:35.840 you have the great resource that you want. 08:35.900 --> 08:36.870 See you in the next video.