OK let's create your first Facebook big social outings.
Here we are in the Ad Manager.
Click on the menu here.
And we have our audiences.
If you don't have the option here always you can go to all tools and other assets.
The first one is out insurors so click on that and Facebook will open all that out since you have on
this case will create a brand new audience and this will be the most basic step we do for the picks
up later in the next videos.
I'll show you more advanced combinations so we can use in order to have the absolute perfect audience
for your business.
So here we go to great audience and Salek custom audience.
Don't worry about this too.
We are not using these two on these cards only cause some audience which is the most advanced and optimized
option for you.
Here we have the second option website traffic create a list of people who visit your website or took
specific apps actions.
OK.
Click on that.
Excellent.
Here we have the BIG So this is or Pixar the big name on the peak so I'll be on here.
The second option is website traffic.
Here we have some options that we are exploring on this model.
The first one is the one that we're exploring on this video.
Anyone who visit your website or select that.
And here you include the link to your website.
On this case I will use my web site they will have a lot that can go their copy.
Then they you know go back to the Ad Manager and paste they you are of here.
OK.
Let's see.
Excellent.
Here we are.
OK.
And in the last 30 days how many days do you want to include people.
So basically on this audience we are including everybody that visited my website in the last a day so
I can change to a hundred days where I can change only to 15 days.
OK.
So you can do different combinations here.
You can also add the audience name.
This is recommended so you can put something for example Diego that will that come 15 days out it's
OK and you can change.
You can add anything that you want and also add a description to be very specific about the combination
that you are doing and this will be useful in the next video.
When we when we do advance combinations if you are here and you are not seeing your website for some
reason here or your pixel is in red that's normal in the beginning that means that you just created
your big so and sometimes Facebook takes a few hours in order to complete the pixel creation.
So it's not the case don't worry you can come back here later and finish these specifics that day when
we create our audience will we again will be creating an audience of people that are ready.
Visit my website.
People are interested in my products and services people that know me.
Wire them traffic because these people know my brand and know my services.
OK.
On of course here we are selecting people that are visiting the website in the last 15 days you can
go up to a hundred and eighty days on the field.
Create audience.
Let's see is processing.
Thank you for creating a custom audience you out east is ready.
OK in the next video we will continue with more advance our inspiration.
See you there.