How Google works works the main ingredient that we have on Google Ads works is the keyword people are
using when they when your client your customers come to Google and they are ready to find to search
for something they use keywords here in order to find your products and these keywords are the key words
that are related with your business.
Later here on the course we will go step by step.
I'll show you step by step how to find the absolute best keywords for your business to make sure that
you know how many people are searching for this keyword every month.
And you know if these people are looking for your service for your business for your products or not
and that is coming in the next video.
But for now let me show you an example.
If we search for for example of hotels in New York City we have an extra.
Here let me tell you New York City here we have some ads that means that the keyword we are using here.
If I have an art hotel or New York City probably the keyword I will.
One of the keywords I will use here on Google in order to create Google AdWords is the key phrase hotels
in some for New York City.
OK because I have a have that business that I want to share that with my audience with my clients.
So when somebody comes here to Google and they type hotels in New York City my ad will show her here
on the first page.
OK.
That's the goal.
So we will 4:49 here on this course.
The best keywords for you in order to show your business your website here on the top.
Results.
What happens if you want more than one company say OK this is the same.
This is the key word for my permit outings to.
So lets say we have three hotels in New York City saying I want to create an app for this phrase for
this exact phrase.
What happened then is Google have a building system that will decide the point of how much you bid for
every click Google with the algorithm ultimate will ultimately decide which act to show in the first
page of game you will understand all that here.
During the course.
So that it I hope you are excited.
This is super powerful because with Google ad works you have you know Google is one of the best search
engine in the world.
People are using Google every single day several times a day to find new products new services and new
companies and you or your company can be the next one that will be in front of millions of people and
I'll show you how to do that.
OK.
So let's continue with the course in the next video I'll show you some examples real examples of the
ads that we are creating.
Seether.