OK you guys continue on with the Furse are we are creating here and all at the Works remember that is
a search app and now we need to choose the target out.
So the first option is the locations.
Here you are again if you have any questions of any type and you want more information about each field.
You can click here on the question mark next to each item and you will have a complete description of
the item.
So here we need to set a leg or Winik we can include or exclude specific specific Arrius off regions
of your target audience so if your target audience is for example in the US you can add your United
States here you can add the United States and Canada or you can say let me choose.
If you said a me let me choose.
You can have specific cities.
Let's say we had Miami for example.
And when you when you add the city or you can add the address you can at a specific zip code.
Let's see here.
You have a zip code.
You see that.
How many people are the potential reach of these specific specific locations or for the scope.
You see that the potential reach is 300 or more than 300000 people came for Miami.
What if we are Miami the city you see the potential reach is more than six million people.
You can also have your address here you can add more than one country more than one city that's up to
you.
If you click on advanced search this is great.
You see the area that these specific locations are covering.
So if I go here to Miami for example you see the area that people in this area will be the target audience
for this specific location.
So if I want to at let's say this area here Miami Beach I can add Miami Beach.
And you see that Google automatically at the new location here.
So if I go to radius targeting I can enter this specific address of your business let's say the winter
Clematis Street and you enter your address here.
And you said how many miles around your business you want to target people.
So I want to target people only 10 miles around my business if you prefer kilometers you can select
here too.
So pre-concert here we are.
This is the location Clematis Street and I am targeting people 10 miles around my business.
Let's say I want to target people only two miles around.
So you have a more target audience right now.
Only two miles around your business.
This is powerful because it works especially if you have a local business where you are providing services
to your audience and you can use that by doing their radios targeting.
When you're happy with your target you click on done and let's move forward now.
Now we have two languages if we take an edit here I recommend to choose only one language because your
ad will not be translated by Google.
So if you select let's say Spanish here people who speak Spanish will see your ad in English and probably
you will have good results so for now I recommend you to use only one language.
Of course you can unselect English and so like any other language that you prefer.
Especially this basically is the language in which you are right in your act.
And let's move forward to the next area which is the big strategy here we will be talking about how
much to invest on your art.
And we are doing that in the next video ceder.