WEBVTT 00:00.360 --> 00:08.490 Optimizing your Pinterest profile we are to make sure that you have the absolute best optimized profile 00:08.490 --> 00:14.970 best description best username and all the information is already in-order to rank higher and Pinterest 00:15.020 --> 00:20.250 and to reach people all over the world people that are interested on your product your service and your 00:20.250 --> 00:21.030 company. 00:21.030 --> 00:26.850 So here we are on the profiles section in order to access that you click on the top right hand side 00:27.180 --> 00:32.940 and go to settings day and you will see this a screen or some screen screen similar to these. 00:32.940 --> 00:38.040 Remember that Pinterest change the interface very often so if you are watching these cards in the future 00:38.520 --> 00:42.820 it maybe will be a little bit different but the idea is the same. 00:42.840 --> 00:45.310 So here we are on the periphery. 00:45.390 --> 00:50.130 First we have the business account basics you have your email of course you can change modify this you 00:50.130 --> 00:54.620 can modify your password your in your personal information business. 00:54.630 --> 01:00.540 I remember when we saw each user account from personal to business or when we created a new business 01:00.540 --> 01:03.470 account we choose the business type. 01:03.510 --> 01:07.350 Students always ask me how do I change my business type later. 01:07.470 --> 01:08.400 This is how you do it. 01:08.400 --> 01:14.040 You come here to your profile business profile and business type and you can change to any other one 01:14.040 --> 01:15.210 that you prefer. 01:15.210 --> 01:16.680 Here we have the contact name. 01:16.680 --> 01:20.820 This is the contact name for your company is not the name that is showing. 01:20.820 --> 01:28.100 When we go to your profile and you go to my profile here so here we have the company name and this case 01:28.100 --> 01:29.250 is my name. 01:29.400 --> 01:30.810 You see all capitals. 01:30.930 --> 01:35.640 So this name here the contact name is not the name that is showing on their account. 01:35.640 --> 01:39.480 This is basically the on the contact name for the company. 01:39.510 --> 01:46.230 So if your company is like lets say Internet revolution LLC for example the contact name can be Diego 01:46.260 --> 01:51.930 a villa on the day the profile name which is the one that shows here it can be your company name. 01:51.930 --> 01:58.110 In this case Internet revolution or see for example right below that we have this search privacy you 01:58.110 --> 02:02.270 can choose to hide this profile for Google and other search engines. 02:02.280 --> 02:07.920 I strongly recommend you to leave this off because we don't want to hide these from the search engine 02:08.220 --> 02:13.260 in the other hand we won the search engine to find these to find the key word we are using here in order 02:13.590 --> 02:18.360 to rank higher on Google on even on Pinterest personalization. 02:18.360 --> 02:26.210 You can turn on off use sites you visit to improve recommendations that you see on at the U.S. here. 02:26.460 --> 02:33.420 This is not related to us right now because we dont care if Pinterest is showing us as a company improve 02:33.420 --> 02:33.540 it. 02:33.540 --> 02:34.770 That's right. 02:34.770 --> 02:39.950 What we want is that Pinterest show my content or your content to your outings. 02:40.000 --> 02:40.830 OK great. 02:40.830 --> 02:46.530 Now we go to the profiles section and here is where you can change up the your business name. 02:46.530 --> 02:49.300 You can add any names that you want of course. 02:49.320 --> 02:53.190 Remember that this is your business page and you need to add the name of your company. 02:53.280 --> 02:59.220 If the company is you in this case did the representative of these companies mean that Villa are in 02:59.420 --> 03:03.420 my name here because this profile isa Company Profile for you. 03:03.420 --> 03:07.050 For my students and my clients came after that. 03:07.080 --> 03:09.430 So you can add your business name here. 03:09.600 --> 03:13.850 After that you can change your profile picture or change this for another photo. 03:14.020 --> 03:17.150 So use this one here in the picture. 03:17.150 --> 03:21.650 I recommend you to at your company logo if possible. 03:21.660 --> 03:22.370 That's great. 03:22.380 --> 03:26.870 It's great using the company logo here or your personal photo. 03:26.880 --> 03:29.110 If you are the company in this case. 03:29.160 --> 03:32.020 I am the company that way and use in my personal profile. 03:32.070 --> 03:37.590 Remember to use something that your customer will see and will relate with your company. 03:37.590 --> 03:40.280 They are used to see a photo of your product. 03:40.290 --> 03:46.200 If the most famous thing on your company is not the logo of your company but the person that you have 03:46.380 --> 03:53.430 you can add here in the form of your product so the best the basic goal here guys is to call that off 03:53.490 --> 03:59.760 your audience so when they see that they instantly recognize that this is coming from you that this 03:59.760 --> 04:02.730 is your company and this is what they already know. 04:02.730 --> 04:10.600 Next we have the use surname and you see here Pinterest dot com slash and you have the user name here. 04:10.620 --> 04:18.250 This is important because they use her name needs to be if possible the same username you are using 04:18.250 --> 04:20.060 in other social medias. 04:20.120 --> 04:25.350 OK we'll talk about this before here on the cars how important the username is. 04:25.430 --> 04:32.400 In my case my username that the user is now using all the social media is río Diego the viola that's 04:32.400 --> 04:33.610 my username. 04:33.650 --> 04:35.580 They put all lowercase 04:38.080 --> 04:40.790 so people let's see if it's available right now. 04:41.170 --> 04:41.440 Yes. 04:41.440 --> 04:43.750 Looks like is available if it's not available. 04:43.750 --> 04:49.500 Pinterest will let me know here on this box after that we have about you here. 04:49.540 --> 04:54.730 I recommend it to at the mission statement this is a description of your profile. 04:54.730 --> 05:02.650 It's important to have these very very clear a very clear statement here showing to your followers why 05:02.680 --> 05:09.120 they need to follow you here on Pinterest why they need to like your picture of why they need to be 05:09.130 --> 05:14.410 thin and save all the boards are you have all the pins that you have and everything that you are sharing. 05:14.470 --> 05:21.910 So in this case I will add here amazing courses for amazing people. 05:22.120 --> 05:25.680 This is just an example of course I need to add more information here. 05:25.870 --> 05:29.560 And as always I recommend you to at your website here. 05:29.710 --> 05:32.310 Of the we love our in our website. 05:32.480 --> 05:39.130 To every thing that we have on line because the most places you have your website the more chances you 05:39.130 --> 05:41.740 have to drive traffic to this website. 05:41.810 --> 05:43.980 And of course we already have the Web site here. 05:44.010 --> 05:46.870 What are we on the Web site here is up to you. 05:46.870 --> 05:52.550 I prefer my strategy that I recommend to you guys for my students my friends or my clients is to at 05:52.660 --> 05:58.040 the Web site word that you can in the description before we move forward. 05:58.100 --> 06:03.310 As you know and we are really talk about these in other chapters in our models here on the course is 06:03.400 --> 06:06.130 super important to use your keywords. 06:06.250 --> 06:11.490 So if you are creating online courses for example of course use here online courses. 06:11.490 --> 06:18.250 Q Because when people go to Pinterest at the top here and they search for online courses if the keyword 06:18.270 --> 06:23.450 some of your profile you have higher chances to show first or to show in the first page. 06:23.450 --> 06:23.820 OK. 06:23.830 --> 06:26.410 First on the list are first on the on the first page. 06:26.470 --> 06:31.700 So that's why it's important to use your keywords here keywords related with your business. 06:31.840 --> 06:38.740 If you have a simple service and you can use the here for example the best cleaning service in town 06:39.310 --> 06:46.090 your pool is clean your pool is I mean use keywords that your customers will use to search here on the 06:46.090 --> 06:46.660 box. 06:46.690 --> 06:52.330 So you need to put yourself in your customers shoes and think if they want to learn more about my business 06:52.380 --> 06:53.960 if they are looking wait for it. 06:54.040 --> 06:57.170 For my business for my service for my products what. 06:57.190 --> 07:02.710 And the keywords are they will search on Google for example and this is these are your keywords that 07:02.710 --> 07:04.940 you need to use on your description. 07:05.020 --> 07:10.600 I hope you get the idea if you need to learn more about that please jump to as your model here on the 07:10.600 --> 07:15.320 cars and you will learn everything about N.C.O. and batton about keywords. 07:15.340 --> 07:23.290 OK after that we have the location entered your city here or your state let's say Florida on my case 07:23.800 --> 07:29.980 website where we talk about this on prior videos here on this model on notification. 07:30.010 --> 07:33.990 I want to spend time talking about this you can just this is self-explanatory. 07:34.000 --> 07:38.290 You can't just go through this and choose the ones that you like. 07:38.380 --> 07:43.900 After that you scroll down to the bottom and click on Save settings and that's all you need to do. 07:43.900 --> 07:49.870 Now we have a brand new profile you see here the new name that I use all uppercase. 07:49.870 --> 07:55.040 I change it and you can change these on you have how many followers follow in people. 07:55.060 --> 07:56.220 The Web site is here. 07:56.260 --> 08:03.480 And we have the location showing first here and after the location we have your description about Page 08:03.540 --> 08:03.920 remember. 08:03.940 --> 08:05.500 Amazing cause for amazing people. 08:05.500 --> 08:07.750 And again we have the Web site here. 08:07.780 --> 08:08.840 That's what I love. 08:09.040 --> 08:09.650 OK. 08:09.790 --> 08:18.040 I hope you are pro-lie this is tried it looks simple but this will make a huge difference on your performance 08:18.040 --> 08:19.290 here on Pinterest. 08:19.300 --> 08:21.260 People need to come to your profile. 08:21.280 --> 08:27.430 They need to they need to see an amazing thought of you logo of your company of your product or of you 08:27.430 --> 08:29.190 if you are the company or in this case. 08:29.650 --> 08:31.700 Also they will need to see your website. 08:31.870 --> 08:36.820 Your description here the location where your company is on your website. 08:36.850 --> 08:41.190 So they need to come here and say yes I want to follow this company or why I like pros. 08:41.190 --> 08:42.630 I like the pictures. 08:42.670 --> 08:43.150 OK. 08:43.330 --> 08:48.760 And after that in the next video we will talk about how you can grow your board and your parents and 08:48.760 --> 08:50.380 your audience here on Pinterest. 08:50.380 --> 08:51.670 See you in the next video.