Let's talk about the boards on Pinterest and how you can use them to create an amazing profile that
calls the attention of your followers of your audience.
Let me show for some examples first so you understand what's the idea behind the words.
Here we are in the Starbucks Pinterest account.
For example you see how many followers follow in their website here.
The location and remember the description the ABOUT text that we created on the last video is here also
telling people about this company and about why they need to follow them.
OK.
So here we have if we scroll down a little bit we have two options.
We have the boards and the pins and you'll see the difference in the next video.
Right now we are talking about the board the board our collection of pins that are here on your profile
you can create boards that are related with specific topics that will interest you.
Audience for example here on the Starbucks one we have one bar which is the art of espresso if I click
here.
I see that inside this board are of espresso.
We have 28 bins on this number of followers.
Two hundred forty five thousand followers.
OK.
And there is a description here.
And you see all the pictures videos and things that are related to espresso.
So people that love Starbucks and they want to learn more about the art of espresso.
They will follow this board if I go back here you see coffee recipes tea recipes coffee or whole house
to flavor coffee hot cocoa coffee photography.
So all these specific boards are related with the Starbucks brand.
They created these in-order to call their followers to show cases to show products to show ideas to
their followers.
Let's go to the next one.
Barack Obama for example here we have Harlech the Bortz right.
Barack Obama 2012 in his own words so quotes of Barack Obama.
Just the facts some facts of Barack Obama's presidency.
And you see that all this is related with their brand Barack Obama.
We go to the next one we have a whole food market for example again we have here the website description
everything looks great here on the boards you see there we have boards here that are interested to the
whole foods market outings for example summer recipes travel piler that recipes dinner recipes healthy
recipes vegetarian recipes.
So all that related with the whole food market brand.
OK.
The next one the last option the last example I show you here is Tony Robbins Tony Ramiz boards.
We have a relationship that are of achievement business mastery inspiration favorite quote and all that
things that are interested too.
Tony Robbins follower so in your profile here what you need to do is make a list of ideas ideas that
you can use and can.
You can grow that and create a board.
So in my case let's say for example I have a digital marketing board so I want people here content from
my website and other websites about digital marketing.
I can create a new board and you I recommend to do that right now.
If you go here to your profile you see a plus sign here.
Create boards so you click on that.
And here we are.
The name of the board on this case we can say for example Facebook Marketing let's say and we can turn
this as use this as a secret board or not would have a video especially about this.
While the secret board and how you can use it to improve your productivity here on Pinterest.
For now we'll leave it off.
So we have the the board name and take and create.
Excellent.
So now let's close these.
We see that we have a new board called Facebook Marketing.
OK.
These more Facebook Marketing.
I already have eight followers and you can start adding new pins.
Right now you see that is empty if I go to my profile here you see that we have the board.
It's called Bart and we have the board but it's empty.
We take it here we can add more information.
I recommend it to all edit and add information about the board description for example here.
Sharing the best Facebook Marketing pins category you can choose any categories here secret.
Again we will talk about this later.
And you can invite collaborators so if you have a friend if you have a partner that is that can help
you to to been pictures here to the specific bar you can invite them in here by using their name if
they are already here on Pinterest or their e-mail when you already click on safe.
Now we see here in the Facebook market.
So if we go here on the search and we search for Facebook marketing for example we can start adding
some pins to my board.
So here we have a great image saying about a week of activity on Facebook of all the week and everything
that you need to do in order to be successful on your marketing.
You can save this one for example to my board so I select this and I have all my boards here.
The digital marketing the Tony Robbins which is secret on the Facebook marketing the one that we just
created so I can save here or I can create a new board if I want.
OK.
So let's save this.
Excellent.
Let's save this one too.
To the Facebook Marketing save to find another let's save this one and just doing this as a demonstration
of course you need to save only the things that are related with this specific board.
So now if we go to my profile here we see on the boards that we have now the Facebook Marketing let's
me let me refresh this.
So in £0 right now let's see four pins.
Excellent.
So if you click here you'll see that we have four pins and a follower on this specific one.
And we have all the ones that we just been in the last minute here.
OK.
So that's the guys is recommended good practices here.
Let me share with you.
It's recommended to create as many boards as you one but you need to remember that it needs to be related
with your company and with your audience is not your personal profile.
We are not under your personal profile here and we have amazing pictures to pin here on on Pinterest.
And sometimes people and trepanned are to have a business plan a business profile they end up being
in too many stuff too much stuff that is not related with their company or with their outfits and that's
not good when they come here to profit and they see something that is not related it's not very interesting
for them.
So they end up leaving your Pinterest profile and we don't want that.
So create a lease for Neal Boortz here right now.
After this video grainy new board for new boards and go to the search box here at the top and search
for keywords that are related with this.
But with these boards and end up Oddy at least five four maybe ten pins to each board here to two to
populate and to create and start creating momentum for this specific box.
OK.
Before we end the video let me share why boards are important.
Here we are in a Starbucks again.
We can follow the whole account by clicking on follow or we can go and follow a specific board.
Let's say I don't want to follow Starbucks as the whole brand but I just want to follow this board which
have 162 pins which is about coffee photography so I can follow you.
So right now I am not following the whole Starbucks company and following only this board about coffee
photography because that's why I want to learn about a game.
So you have these options.
That's why it's important to create Bartter interest to your audience if I go here for example and I
search for the let's say Facebook marketing you have here the options all pins your pins Bible pins
people or boards.
Some people are looking for specific balls let's say coffee
photography
photography.
So I searched for this and if I go to boards here I see that there is one there are a lot of bar off
boards about coffee photography.
OK.
So I can come here and say hey I love this one.
Follow this board follow this board.
That's why it is important for you to use specific keywords.
Also on your boards keywords that your customers will search here on the top of Pingris.
I hope this is helpful.
Start creating your boss your boss.
Right now at least five four or five board on your account and add some beans to each one.
See you in the next video.