WEBVTT

00:00.150 --> 00:05.550
Let's dive into Lipson and I'm going to show you how to upload your podcast I know this isn't going

00:05.550 --> 00:11.280
to be helpful for people who are using Lipson But if you're curious about how lips and works and you're

00:11.280 --> 00:16.330
thinking maybe you're going to use lips and keep watching and I'll show you what you have.

00:16.440 --> 00:23.250
They offer for your podcasts when you log in you get to your dashboard and you have some quick things

00:23.250 --> 00:23.850
that you can do.

00:23.850 --> 00:26.930
You can see all the stats from your podcast plays.

00:26.940 --> 00:31.880
You can see that since July or February so it's about six months.

00:31.890 --> 00:34.430
I've had over 35000 listens.

00:34.500 --> 00:37.440
You can click View all Stass to see more stats.

00:37.530 --> 00:39.640
So I'll go ahead and do that to show you.

00:39.750 --> 00:46.080
You can break it down by month or by podcast so you see here how many listeners are actually downloads

00:46.110 --> 00:47.280
per podcast.

00:47.400 --> 00:52.820
So this isn't a perfect stat for how many listens because a lot of people listen to the podcast and

00:52.820 --> 00:54.710
actually don't download it.

00:54.730 --> 00:57.630
I'd be interested to see actually how much.

00:57.630 --> 01:02.990
Typically a podcast is listened to based off of how many people are downloaded.

01:03.300 --> 01:06.910
You have a quick publish option if you want to quickly publish a show.

01:06.930 --> 01:11.130
Right from your home page I'm going to show you how to.

01:11.180 --> 01:12.150
I typically do it.

01:12.170 --> 01:19.490
But if you click content this is where you can see all of the podcast that you've added and that have

01:19.490 --> 01:24.880
been published over on the left of your menu and you can see which ones are scheduled for release.

01:24.890 --> 01:30.260
You definitely want to be Bache producing your podcast or at least batch scheduling them so you're not

01:30.470 --> 01:37.430
having to be there the day that you want to be scheduled and pick a day and time of the week to publish

01:37.550 --> 01:43.580
every week so people get used to it and are excited about listen to listening to your podcast every

01:43.580 --> 01:43.990
week.

01:44.120 --> 01:47.480
So right now you can see that I have four and more podcasts lined up.

01:47.510 --> 01:49.840
The last one is August 28.

01:49.850 --> 01:55.360
I actually have a new podcast that I recorded so I'm going to go ahead and schedule it.

01:55.400 --> 02:02.340
So what you need to do is click add new content or from the content menu appear just click add new episode.

02:02.360 --> 02:07.710
It's going to ask you what you want I'm going to do a an episode not a text post.

02:07.730 --> 02:10.340
Now you get to your content creation page.

02:10.340 --> 02:17.870
So the first thing I'm going to do is click Add media file to choose the MP3 file that I'm opening I

02:17.870 --> 02:23.810
have the populate form with ID 3 data and I'll actually include a lesson after this about how to use

02:24.060 --> 02:28.000
or add ID 3 data which is so important for podcasts.

02:28.040 --> 02:34.640
It's basically the meta data that's added to a file that libs will read the iTunes will read to get

02:34.670 --> 02:37.810
the podcast image description name and that kind of thing.

02:38.090 --> 02:41.020
So I have to do is click upload from hard drive.

02:41.030 --> 02:42.390
Then I find it.

02:42.710 --> 02:47.990
And you'll notice that the name of the file itself does not match the name of the podcast episodes so

02:48.260 --> 02:50.140
I have all my podcasts numbered.

02:50.140 --> 02:53.270
So 35 is Dash AMA.

02:53.410 --> 02:59.380
It's going to upload and then it's going to populate more of the information with what's from the ID

02:59.380 --> 03:00.520
three tags.

03:00.520 --> 03:07.570
Once it has uploaded we can go to the next tab which is the details tab and you can see that the title

03:07.570 --> 03:08.430
is here.

03:09.740 --> 03:12.170
And then it has a description.

03:12.170 --> 03:18.540
Now the description here sometimes gets shortened because it might have a text character limit.

03:18.560 --> 03:25.250
So I'm just going to paste the full description that I took from the ID 3 tag here in the ID 3 editor.

03:25.260 --> 03:29.540
You can see that I have the full description here and that's where I take it from.

03:29.780 --> 03:32.110
I'll walk through this in the next lesson though.

03:32.240 --> 03:36.890
So make sure that everything looks good title don't need a subtitle.

03:36.950 --> 03:41.870
The description is good because that's what shows up in the iTunes description category you want to

03:41.870 --> 03:42.770
put the category.

03:42.770 --> 03:46.280
I've already added this from the ID three tags.

03:46.280 --> 03:52.830
The rest of these things I leave blank because what we've added to the ID three tags is enough information.

03:53.180 --> 03:57.340
Click artwork to make sure that our artwork is visible.

03:57.440 --> 03:59.850
And then lastly click scheduling.

03:59.900 --> 04:02.870
So what I'll do is a basic release expiration.

04:02.870 --> 04:08.300
I don't actually have an expiration date so I just click to set a new release date.

04:09.190 --> 04:18.350
Choose the date which will be the first week of September I always released them at 3 a.m. Pacific Time.

04:18.400 --> 04:24.340
So that's going to be 6:00 a.m. Eastern Time which is where a lot of my audience is and that's pretty

04:24.340 --> 04:25.060
much it.

04:25.840 --> 04:30.010
If you made any changes you can click this up the three tags.

04:30.010 --> 04:36.250
For example if you change the title or something like that but I'm going to leave it as is and then

04:36.250 --> 04:37.840
click publish.

04:37.840 --> 04:43.120
Make sure you click publish and not just save as draft because this doesn't mean it's live it just means

04:43.120 --> 04:46.760
that is publish and will be in queue for scheduling.

04:46.810 --> 04:55.150
Now even before it goes live we can link out to this episode we can embed it on our Web site for example

04:55.630 --> 04:59.320
on the online course Masters Web site for all of our blog articles.

04:59.320 --> 05:05.080
We include the audio player for this podcast and that comes from Lipson.

05:05.110 --> 05:09.110
There's different audio players out there but I just take the embed code.

05:09.220 --> 05:13.210
I use this custom code down here that are the custom player.

05:13.210 --> 05:20.920
And then I choose the custom color and I have my color set up right here for my branding.

05:20.920 --> 05:25.450
Once you set up your settings just click the preview get embed code and you just take this code and

05:25.450 --> 05:29.810
you put that on any web site page or blog post.

05:29.830 --> 05:35.170
The other thing you'll want to do when you get set up is go to settings and then edit show settings.

05:35.170 --> 05:40.900
And here's where you just put the general information for your show including the show title the show

05:40.900 --> 05:47.740
slug which is kind of like the your L for the show the show description using keywords that people will

05:47.740 --> 05:51.150
be searching for and the web address.

05:51.370 --> 05:56.990
You can also add any of this other information but it's not necessary for getting on iTunes.

05:57.070 --> 06:00.170
And the other podcast feeds.

06:00.170 --> 06:07.330
You can add your artwork here which is helpful for certain podcast feeds because different people different

06:07.330 --> 06:09.500
feeds will pull from Lipson.

06:09.670 --> 06:16.660
If you haven't already set up for your episodes that's perfectly fine to some podcast feed such as ditcher

06:16.660 --> 06:24.110
have a wide image so you might want to create a wide screen 16 by 9 image that you upload here to also

06:24.110 --> 06:27.990
under settings or if you click on the show settings menu down here to act.

06:28.040 --> 06:30.890
So defaults this is a good setting to set.

06:30.920 --> 06:36.440
If you have specific settings for all of your episodes for example if you do you have cussing in your

06:36.440 --> 06:41.270
show you want to make sure that your iTunes style rating is set to explicit.

06:41.270 --> 06:45.460
You can set this for every individual episode but you won't want to forget.

06:45.500 --> 06:50.630
You can also choose your category here which is important so that you're always posting to the same

06:50.630 --> 06:51.270
category.

06:51.410 --> 06:57.050
Unless something changes but typically you'll want to post to the same category under destination's

06:57.050 --> 06:59.060
if you click Edit or view existing.

06:59.060 --> 07:01.980
This is where you see your podcast feed.

07:02.000 --> 07:08.780
This is where you will be what you'll be posting into iTunes or the other marketplaces to get your show

07:08.840 --> 07:10.970
on to those platforms.

07:10.970 --> 07:14.050
So that's just sort of a rundown of how libs and works.

07:14.060 --> 07:18.170
If there's any questions that you have that I didn't cover please let me know.

07:18.170 --> 07:20.140
It's fairly simple to use.

07:20.270 --> 07:26.570
And then the next lessons we're going to be going over things like the three tags and getting your podcast

07:26.630 --> 07:27.740
on iTunes.
