Recently Linked-In acquired a company called connect befire connect the fire basically pulls in data
from all these different social platforms and then enables recruiters to push a button and basically
match up new candidate profiles potential candidates with a profile that they've put in to connect the
fire.
So now what is linked in doing with CONNECT fire.
Well it's the beginning of the sort of AI machine learning evolution of Linked-In and it's having a
major impact on recruiting and on job search.
Linked-In is very important for most people and we've even done interviews with people in the entrepreneurship
world.
We were in Canada interviewing the gatekeeper for Canada's largest startup accelerator and he said the
first thing that he checked when he sees an application is that applicants LinkedIn profile and as you
go on here you're going to see that you can turn your big six skills into relevant information visually
and textually on Linked In.
Now this is kind of what some people call a personal brand.
Right.
And the big six skills you need to think of it necessarily as a personal brand but it is a concise way
of communicating your skill sets and in some cases where you would like to go with your career on LinkedIn.
So what we're going to do here is drop in with some modules on what this stuff means with visual branding
and things like that.
And then later we're going to get into how to actually build a LinkedIn profile.
This is one that I built for a client of mine and this candidate got a promotion.
I'm not kidding.
Two months after I built this profile their own company approached them and said you're looking like
you're really solid We want to promote you.
And he sent me an email and said Davis.
They told me that the LinkedIn profile was a major reason that they reached out to me.
I'm not kidding.
I'm totally serious.
So linking him you're really powerful.
Now before you go on into the section I want to make a suggestion to you my suggestion to you is to
go right now to this link and connect with me on LinkedIn.
Now why why would I ask you to do that.
The reason I'm asking you to do that is I want you to build the habit of connecting with people all
the time.
I am connected to some insanely powerful people on LinkedIn.
And the reason is because oftentimes I'll tell you an example I'm interested in virtual reality because
I think it could be really disruptive for the kind of work that usal does.
So I saw that there was a panel at the Consumer Electronics Show in Las Vegas on virtual reality and
have like six panelists on it.
So what did I do.
I opened up Linked-In and I just went and found all six candidates linked in profiles and I sent them
a connection request.
And I said hey I saw that you were a participant in this panel.
I want to connect with you on LinkedIn.
And like three or four of them except that my next request one of them is now my friend his name is
John G and he just raised like 2.5 million dollars to keep building a revolutionary vr camera.
That's how relationships happen.
And that's why I want you to go connect with me and just build this habit just to connect with people.
LinkedIn is about professional networking so you should be have this habit.
Somebody I want to meet connect somebody I see connect connect what I mean little connections.
Whenever you see people.
All right.
So connect with me and then let's dive right into the models.