Is when you're fishing for the right thing to say on your cover letter just remember two things first
make your language and phrasing we oriented show the reader of this letter that you want to be part
of a team and that you're thinking about the goals of the broader organization and not just yourself.
You can do this by phrasing things like I'm sure you've noticed from my profile that or I'm sure that
you can understand this is going to make the reader of your letter connect with you on a deeper level.
Second the team at easel has developed a tool for you to analyze the culture of the organization that
you're targeting.
We're calling this the high school.
Step one is to think about the size of the organization you're targeting.
It's a really small organization like two to five people that's going to be very different than a very
large organization that has 25000 employees or more.
Second think about the industry that this organization is in government versus advertising versus banking
versus I.T. all have very different types of industrial cultures.
So you want to think about that and appropriately right for that kind of culture.
Finally think about the structure of the organization.
Is it a publicly traded company.
Is it family.
The founders still in the business.
All of these questions are going to help you understand the kind of culture that's going on at this
organization and thusly write a smarter cover letter.
All right cool.
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